Advertising 
On Connected TV

 

We make Advertising on Connected TV simple for as low $500 a month.

Overview

Try Our Bronze Small Business Package

Advertise Your Business On Connected TV

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What is Connected TV Advertising?

 

When it comes to advertising on Connected TV or CTV, think brand awareness. This option is one piece of a wider strategy that belongs at the top of your marketing funnel. Connected TV Marketing, uses the power of smart TV and OTT devices to reach customers that matter to you the most.

2 out of 3 households watch their favorite prime time shows on Connected TV (CTV) screens. TV is still a dominate influence with no signs of slowing down, thanks to smart TV's and OTT devices.

Connected TV gives your business the power of local advertising with audience targeting. Your business is missing out on potential customers if CTV is not apart of your marketing strategy.

Adverting on Connected TV

What is Connected TV?

 

Think of Connected TV or (CTV) as a traditional television set with enhanced features which can be connected to the internet — allowing you to stream internet apps, movies, music and browse the internet.

 

How Connected TV Works

Some people will also refer to it as "Smart TV".

 

 

 

 

How can I advertise my business on TV?

 

  1. Partner with Popcorn Trailer
  2. Choose your target audience
  3. Target location and zip codes
  4. Submit your campaign

 

 

Here's a few reasons you should consider.

 

  • Increase brand awareness
  • Launch your product or service
  • Find new customers
  • Retarget existing customers

 

 

According to Amazon's "State of Connected TV", not only are CTV households expected to grow to 82 percent by 2023 but cord-cutter and cord-never households are also expected to increase to 44 percent of the population during the same period.

Don't get left behind.

Reach 940 + Apps & OTT Devices

 

Advertise Your Business on Connected TV

Target Your Audience

Where ever your commercial runs, CTV technology will target the audience you want to reach in households all over the world.

Advertising on Connected TV

 

Marketing Analytics

We provide network insights via our dashboard and provide access to audience data and the daily trends.

Advertise Your Business on Connected TV

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Advertising on Connected TV

 
 
 

Our Process

 

We've created sponsorship campaign packages to reach your targeted audience on a consistent year round basis.

 

You're partnering with experienced advertisers and content creators that will produce graphics, video content, and more, all while you concentrate on your business. We offer creative services at an additional fee for our Bronze and Silver Sponsorship.

 

Unlock Premium Services

If you select our Gold, Platinum, or Diamond sponsorship you'll get access to our creative services.

Your promotions will be seen in 4 phases throughout the year — this includes fresh creative content in each of these phases to maximize engagement with your audience.

 

Reach Your Customers

Local Advertising on the largest Connected TV Networks (ie. ESPN, TNT, TBS, HGTV, TLC, Discovery Channel, FOX and more)

Always Supporting Your Goals

Our sponsorship packages promote your business in front of the customers you want to reach.

B2C & B2B Options

Target consumer or business demographics important to you.

Brand Safety

We integrate with brand safety tool Double Verify to prevent serving your impressions on suspicious, malicious, and low quality sites.

Support

All campaigns are fully managed. We do everything for you — from media planning to support and questions.

Advertising Packages

Bronze
$500
Monthly

10k+ Estimated Reach/ Mo.

Fully managed campaign

HD video ad placement

Graphic banner ad placement

Creative Services: HD video ad & graphic banner ad created by our in-house team

Geo-fencing & audience targeting

Easy subscription billing

Minimum 3 Month Commitment

$150 One-time setup fee

Silver
$1.7k
Monthly

31k+ Estimated Reach/ Mo.

Fully managed campaign

HD video ad placement

Graphic banner ad placement

Creative Services: HD video ad & graphic banner ad created by our in-house team

Geo-fencing & audience targeting

Easy subscription billing

Minimum 3 Month Commitment

$150 One-time setup fee

Platinum
$5k
Monthly

95k+ Estimated Reach/ Mo.

Fully managed campaign

HD video ad placement

Graphic banner ad placement

Creative Services: HD video ad & graphic banner ad created by our in-house team

Geo-fencing & audience targeting

Easy subscription billing

Minimum 3 Month Commitment

$150 One-time setup fee

Diamond
$10k
Monthly

109k+ Estimated Reach/ Mo.

Fully managed campaign

HD video ad placement

Graphic banner ad placement

Creative Services: HD video ad & graphic banner ad created by our in-house team

Geo-fencing & audience targeting

Easy subscription billing

Minimum 3 Month Commitment

$150 One-time setup fee

Creative Services

Need a Video Promo Created?

Basic
:15 Sec Promo Video
$200
Production Cost

Includes script (40 words), video editing, product imagery, and background music.

Royalty free stock footage and images included.

Includes professional male or female voice overs.

Preminum
:30 Sec Promo Video
$6,000
Production Cost

Includes script (75 words), onsite production crew, video editing, product imagery, and background music.

Royalty free stock footage and images included.

Includes professional male or female voice overs.

How do I launch a TV campaign?

  1. Click on the "Create Campaign" button above in the "Get Started" section of the page.
  2. Once you've added your targeting details and uploaded your creative, follow the steps in the builder to submit your payment.
  3. Remember to submit quality images and logos. We'll take care of the rest.
  4. If you need any help launching don't hesitate to reach out using our chat box below.

How much does it Connected TV Advertising cost?

In-stream ads on Connected TV range from $10.00 to $45.00+ in the industry. We make our service manageable for small businesses through our monthly sponsorship packages. View our Connected TV Marketing Cost Calculator. Click Here.

Will Popcorn Trailer create my ads for me?

Only for premium campaigns. To access this feature select Silver, Gold, Platinum, or Diamond campaigns and we'll create the graphic banner ads and video ad for you. Note, you can always purchase creative from us separately. Contact us for graphic or video pricing.

What is a sponsorship package?

These are packages we've created to keep the cost of advertising on CTV and OTT devices low and manageable with monthly payments. It works best on a 12 month basis. Our sponsor packages are: Bronze, Silver, Gold, Platinum, and Diamond.

Is Connected TV a solution for local advertising?

Yes, submit your target areas by zip code or state to start your campaign. The back-end technology will target customers in the areas you choose. If you need our creative team to produce a low cost commercial let us know.

Are there any fees?

Yes, we required a one-time setup fee ($150.00) to start your campaign.

When will my campaign start?

Your campaign starts within in 5 business days after payment has processed.

Are there any long term contracts?

Connected TV is similar to traditional TV and cable TV in terms of advertising timing. It works best when you are seen multiple times over an extended period. Our sponsorship options were created with a 12 month strategy in mind to ensure we reach your audience, however you can cancel your campaign at any time after 3 months. We've created specific sponsorship packages to get you the impressions and reach you need to be seen. These packages also include a 4 phase strategy we follow throughout the year.

Can I upgrade my sponsorship?

Yes, you can upgrade or downgrade your sponsorship package. Change can be made to your campaign at the end or your 3rd month. Contact us so we can help.

What devices will my TV Ads run on?

Here's a brief list of devices where your Popcorn Trailer Ads can run through the TV placement option. Remember, we're constantly updating and adding to these options.

  • Amazon Fire TV
  • Sling TV
  • Google Chrome Cast
  • Apple TV
  • Jadoo TV / Jaboo4
  • Roku Digital Video player
  • Microsoft Xbox and Xbox One
  • Nintendo Wii U
  • Playstation
  • Smart

Do you have a media kit?

Yes, it can be accessed here.

About Popcorn Trailer

 

Got a Question? Contact Support